- >> Type of Service(s): Traditional Printing, Specialty Services,
Beyond Ink on Paper - >> Specialty Demonstrated: International Print and Distribution
John C. Otto was retained to print and distribute all the materials for an international marketing campaign for an international maker of designer brand watches. Previously, the company was using local printers in Holland and Singapore and making arrangements themselves for shipments to be made to distributors in 65 countries. The result was confusion, delays, and inconsistent quality.
Then the company signed with John C. Otto to utilize the services of parent company Consolidated Graphics (CGX) and take advantage of their connections through the ”International Printers Network.“ The printing was done at affiliated printers in Sweden and China, and CGX provided a software solution that allowed all distributors to be notified via e-mail of shipping method, dates, and tracking numbers. The results were so impressive that John C. Otto has been retained for further print initiatives.
